15 Grok Bots run content, research and ops for $100 a month

Ash@ahboyash

I was about to hire a marketing lead, an additional researcher and a developer. I set up 15 Grok Bots instead, for $100 a month

Here's how I use it every day, and how I keep the spending low 👇

1. Organisation
I run a team of specialised Grok @bot agents that keep working overnight. They share one computer, and each has its own memory, routines and connectors (@X, @NotionHQ, @github).

How the week runs
• Overnight ops kicks in: sync Notion database, check for security patches. The Chief Security Officer will also be on standby
• In the morning, ops skim the bots' chats for any drift (drift = where a bot slowly stops doing what I asked) + sends me a morning brief of what got done overnight
• Every Monday start of the week we will have a stats review too for @ahboyash and @mementoresearch's content

2. Laying the foundation: Using Notion as the shared brain for the bots' memory
A bot's computer can get reset and its chat history can disappear.

To solve this, connect GrokBot to Notion via MCP so every bot writes to its own "Second Brain":
• Create one main page in Notion
Then under the main page, make one page per section. Work areas that connect to its respective section (i.e. one page per bot and has its own repository)
• Shared databases underneath: Projects (Status + Next step + Last updated), Decisions
• For marketing, content queue for draft posts
• Bots check Projects + Decisions before acting

3. X research + content
Had almost 1mil impressions over the past month and GrokBot helped me to generate content that was in line with what has been happening lately

• Our Scout reads accounts I follow, plus a private account list (study their content and note what went viral)
• The CMO turns that + my takes into drafts in my voice and style (how I usually type and structure posts)
• Analyst will verify the data
• Editor will do a QC on drafts and any iteration if necessary
• Posting and edits is still done by me
• At the end of the week, will have a weekly report ready for me

Example: the security post + Mac audit
• Posted a 30-point crypto security checklist (accounts, Telegram, wallets, devices). Landed ~114k views, 1.3k likes, 2.7k bookmarks
• Another article on "How to audit your Macbook in 15 minutes (no tech skills needed)". Walked through System Settings + a few read-only Terminal commands my bot fed me. ~16k views, 414 bookmarks
• Both of the posts above were drafted with the bots

4. General ops
• Using dr eggbot by @poteto to design and optimise other bots. Used it when I had overlapping bots and needed to merge them (fewer good bots beat a big messy team - give every bot one clear job)
• Chief Operating Officer does our bot optimisation while the Chief Security Officer ensures account hygiene and runs through the bots (on Telegram) + Mac audits

5. What's new in Grok Bot
• Pages: live in-app reports the bot keeps updating (nice updates from @mattyp)
• Vault: logins, cards and contacts, so the bot can fill sign-ins
• Custom modes and Team Bot sharing
• Apple app integrations, video generation, better mobile polish

6. How I'm cutting the spend (@elonmusk pls sir)
• Removed (or merge) some obsolete scheduled routines + deleted unused bots
• In any group chat, only @mention the bot needed. Long work goes to that bot's 1:1 or Notion
• Turn repeat work into scripts the bot just runs, instead of re-thinking the task every time
• Keep routines no more frequent than hourly. One lead bot per project

7. If you're just starting to use GrokBot
• Add one bot + dr eggbot. Don't build 15 on day one
• Hook Notion up first to ensure the data is saved in a repository
• Give every bot one job and a "do not do" list
• Put long work in 1:1s / Notion, not group chats

It's been a fun journey so far. Let me know if you have any tips to optimise Bot below!